Distribution analytics, trade-marketing workflows, and route-to-market dashboards that connect your ERP to the field — without an SAP add-on per channel.
Allied BizTech Solutions partners with FMCG teams to ship productized AI-leveraged outcomes — fixed price, your code, your repo. Senior engineers (12+ years) AI-paired for 3–5× throughput. ISO 9001:2015. 250+ clients across 7 countries.
Why FMCG
FMCG IT teams sit at the intersection of distributor data, trade-promotion analytics, demand forecasting, and route-to-market visibility. We build custom dashboards and pipelines that consolidate distributor SFA tools, secondary-sales reporting, modern-trade vs. general-trade attribution, and trade-promotion ROI. The replacement target is usually a per-SKU per-distributor SaaS bill plus an analyst team running spreadsheets — we rebuild on direct billing with proper data infrastructure.
Regulatory frame
Country-specific commercial-transaction regulations (e.g. India's DPDP Act for distributor PII), tax-compliance integration (GST, VAT), and food-safety data-trail requirements where applicable.
Typical buyer
FMCG IT directors consolidating distributor SFA / DMS tools; trade-marketing leads needing real ROI on promotions; supply-chain teams modernizing demand-forecasting from spreadsheet-grade; modern-trade operators needing real-time secondary-sales visibility.
Where FMCG clients usually start with us.
All five service lines are available — but these three are where most FMCG engagements begin. Click any card to see the full catalog and pricing.
Productized SaaS, mobile, marketplace, automation, and regulated builds. Senior engineers AI-paired for 3–5× throughput.
Replace expensive SaaS layers with custom builds on direct vendor billing. Wrapper margin reclaimed.
Senior-partner-led advisory. Output is a CFO/CEO/Board-grade memo, not a 60-slide deck. AI Readiness, SaaS Consolidation, Build-vs-Buy Roadmap.
Trade-promotion ROI went from "directional" to "decision-grade" in one quarter.
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